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A new model for publishers
Forget everything you know, BeOp is a unique conversational solution that works with a semantic engine (without cookies 🍪) in a new location on your pages
Our 3 building blocks
Direct sell these units and/or let BeOp backfill for you
Capture user data and insights for your CRM and DMP
Enable editorial or sales dialogue on your pages
For the sales house
Generate revenue
Sell it or let us sell it: you win either way
Benefits
Higher eCPM: higher CTR, completion and time spent
Premium direct-sold CPMs with BeOp backfill
Pretest your campaigns
+40%
Brand lift
34s
Time spent on formats
>1%
Interaction rate
The simplest self-serve ad platform out there
Manage all your campaigns & creatives from our platform. A child could use it.
Privacy by default. No cookies required.
Our technology uses contextual targeting to deliver your campaigns. When the third-party cookie dies, nothing will change.
Forecast your semantic targeting
Learn in real time how many people you can reach with your keyword-based targeting.
For the marketing team
Collect
The simplest solution to feed your behavioral and declarative databases
Benefits
Get deeper insights on your users behavior
Deliver data and insights directly into your DMP or CRM
Incentivize your users to fill their profiles
Poll, ask, sell, teach, learn and gather data and insights
Each creative is a rich, interactive experience that can collect data for your toolchain (CRM, DMP…).
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Address anyone
Whether you are seeking a large or precise audience, leverage our semantic engine to reach the right audience using keywords. Easy.
Already integrated with your favorite tools
We're integrated with CRM and DMP tools, and we provide generic connections with Webhooks and custom client-side calls.
Enrich your first-party data (CRM, DMP)Name →Demographics →Email →← Preferences← Interests← Opinions
For the editorial team
Engage
Finally a simple tool for your editorial team that allows them to gather user input and feedback
Benefits
Increase time spent on page
Drive traffic to article pages
Acquire customers for subscriptions and newsletters
+52s
Spent time
on BeOp formats
35%
Interaction rate
Average calculated on BeOp editorial conversational formats between Jan. and June 2020
Wonderful creatives and user experiences
Create incredible units in seconds, or get inspired with our template library. Everything is fully customizable.
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Inline creative editor
No matter the CMS, adding a creative to your page is one click away.
Add creativeSurveyCarouselDuelNewExisting
Broadcast creatives on all your websites
Pick some keywords, URLs, slots, our content-server will place your creatives in the right context.
SemanticURLPublisherSlot
And more…
📚 Template library
📝 Plug & play SDK
⚡️ 100 PageSpeed score
🌍 Multisite
📊 Report generation
🎨 Full customization
🧑‍💻 Team management
🆗 Built-in consents
🎯 External tracking
🎞 Full media support
📄 Data exports
📣 Ad Network ready
Vincent Grandin
“We are delighted to work with BeOp for its technology and teams. Our advertisers find the formats disruptive and creative. It's a strong value-added to differentiate ourselves in a market where every investment is measured. The post-campaign KPIs bring insights and storytelling to the discourse to aid in the understanding of the campaign. The BeOp network and its content server allow us to address our campaigns differently. We are excited to see how our collaboration will continue to evolve.”
Vincent Grandin
Digital Director and Revenue Management at Rossel
Crépin Hololod Sandé Off
“BeOp in summary: an innovative format and intelligent technology. Because: - Futuristic: combining visibility and engagement through interaction. I hope that one of the next steps will be measuring advertising attention! - Simplicity and advertising beauty: a simple script integration is enough to activate various appealing formats. And it all happens smoothly and intuitively. - Data: The ability to collect data through question-and-answer formats to understand the audience and segment it through the DMP partner for retargeting purposes, etc. - Support: The BeOp team is readily available and attentive. I am satisfied with this partnership.”
Crépin Hololod Sandé Off
Boursorama
John Delvito
“BeOp is easy to work with. We can easily get a campaign set up and tap into incremental revenue that we would not have otherwise had access to. BeOp offers a unique creative format as well”
John Delvito
Digital Yield & Adop Manager at Nasdaq
Lou Grasser
“BeOp: innovative conversational formats with data that enables us to generate maximum engagement with our readers. It's also the possibility to enrich our databases and audience segmentation thanks to the possible integrations with our all of our partners.”
Lou Grasser
Head of Subscription Innovation at Le Monde
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